iPhone 15 Pro Max
The iPhone 15 and 15 Plus are each available in five color options: pink, yellow, green, blue, and black. Perhaps the most significant change for the lineup is a move from the Lightning port that has been present on every iPhone for over a decade to a USB-C port, although data transfers on these models remain at the same USB 2.0 speeds that were available with Lightning.
The iPhone 15 and 15 Plus use the same A16 Bionic chip that debuted in the iPhone 14 Pro and 14 Pro Max, using 20 percent less power and delivering improved performance and 50 percent more memory bandwidth compared to the A15 Bionic chip in the iPhone 14 and 14 Plus.
Camera improvements include a new 48-megapixel Main camera with a quad-pixel sensor that defaults to capturing 24-megapixel photos. The updated Main camera also allows for a new 2x Telephoto option intelligently cropped from the full camera capture. Portraits no longer require switching Portrait mode, with the iPhone 15 automatically capturing depth information when a person, dog, or cat is detected in the frame. The new camera system also brings sharper detail, more vivid colors, and improved low-light performance to portraits, while Night mode sees similar improvements.
iPhone 15 Plus
The iPhone 15 and 15 Plus are each available in five color options: pink, yellow, green, blue, and black. Perhaps the most significant change for the lineup is a move from the Lightning port that has been present on every iPhone for over a decade to a USB-C port, although data transfers on these models remain at the same USB 2.0 speeds that were available with Lightning.
The iPhone 15 and 15 Plus use the same A16 Bionic chip that debuted in the iPhone 14 Pro and 14 Pro Max, using 20 percent less power and delivering improved performance and 50 percent more memory bandwidth compared to the A15 Bionic chip in the iPhone 14 and 14 Plus.
Camera improvements include a new 48-megapixel Main camera with a quad-pixel sensor that defaults to capturing 24-megapixel photos. The updated Main camera also allows for a new 2x Telephoto option intelligently cropped from the full camera capture. Portraits no longer require switching Portrait mode, with the iPhone 15 automatically capturing depth information when a person, dog, or cat is detected in the frame. The new camera system also brings sharper detail, more vivid colors, and improved low-light performance to portraits, while Night mode sees similar improvements.
iPhone 15 Pro
The iPhone 15 and 15 Plus are each available in five color options: pink, yellow, green, blue, and black. Perhaps the most significant change for the lineup is a move from the Lightning port that has been present on every iPhone for over a decade to a USB-C port, although data transfers on these models remain at the same USB 2.0 speeds that were available with Lightning.
The iPhone 15 and 15 Plus use the same A16 Bionic chip that debuted in the iPhone 14 Pro and 14 Pro Max, using 20 percent less power and delivering improved performance and 50 percent more memory bandwidth compared to the A15 Bionic chip in the iPhone 14 and 14 Plus.
Camera improvements include a new 48-megapixel Main camera with a quad-pixel sensor that defaults to capturing 24-megapixel photos. The updated Main camera also allows for a new 2x Telephoto option intelligently cropped from the full camera capture. Portraits no longer require switching Portrait mode, with the iPhone 15 automatically capturing depth information when a person, dog, or cat is detected in the frame. The new camera system also brings sharper detail, more vivid colors, and improved low-light performance to portraits, while Night mode sees similar improvements.
iPhone 15
The iPhone 15 and 15 Plus are each available in five color options: pink, yellow, green, blue, and black. Perhaps the most significant change for the lineup is a move from the Lightning port that has been present on every iPhone for over a decade to a USB-C port, although data transfers on these models remain at the same USB 2.0 speeds that were available with Lightning.
The iPhone 15 and 15 Plus use the same A16 Bionic chip that debuted in the iPhone 14 Pro and 14 Pro Max, using 20 percent less power and delivering improved performance and 50 percent more memory bandwidth compared to the A15 Bionic chip in the iPhone 14 and 14 Plus.
Camera improvements include a new 48-megapixel Main camera with a quad-pixel sensor that defaults to capturing 24-megapixel photos. The updated Main camera also allows for a new 2x Telephoto option intelligently cropped from the full camera capture. Portraits no longer require switching Portrait mode, with the iPhone 15 automatically capturing depth information when a person, dog, or cat is detected in the frame. The new camera system also brings sharper detail, more vivid colors, and improved low-light performance to portraits, while Night mode sees similar improvements.
Apple Ipad Pro 12.9 M2 WIFI (6th Generation)
Extreme dynamic range on the 12.9-inch iPad Pro. The Liquid Retina XDR display delivers true-to-life detail with a 1,000,000:1 contrast ratio, great for viewing and editing HDR photos and videos or enjoying your favorite movies and TV shows. It also features a breathtaking 1,000 nits of full‑screen brightness and 1,600 nits of peak brightness along with advanced display technologies like P3 wide color, True Tone, and ProMotion. And you can use Reference Mode for a more color-accurate workflow.Enhanced ways to work. iPadOS 16 gives you powerful new ways to do more than ever. New desktop-class apps make your workday more productive. Resize and overlap apps to multitask like a pro with Stage Manager.5 And hook up an external display, with resolutions up to 6K, for even more room for all your apps.
Apple MacBook Pro 13 – M2
The new M2 chip makes the 13-inch MacBook Pro more capable than ever. The same compact design supports up to 20 hours of battery life and an active cooling system to sustain enhanced performance. Featuring a brilliant Retina display, a FaceTime HD camera, and studio quality mics, it’s our most portable pro laptop.
Apple MacBook Air 13 – M2
Thanks to the efficiency of the M2 chip, MacBook Air can deliver amazing performance without a fan so it stays completely silent no matter how intense the task. Built to last. Puts the Earth first. As responsible as it is durable, MacBook Air features 100 percent recycled aluminum in its compact enclosure.
Apple Mac Studio – M1 Max
The most powerful chip ever in a personal computer. M1 Max brings power to tackle challenges of almost any size. Whether you’re running multiple apps, sorting and editing thousands of photos, recording and mixing professional-quality music, or discovering a new exoplanet, the screaming-fast M1 Max has your back. Built from two M1 Max chips, M1 Ultra lets you power through workflows on an unprecedented scale.
Apple MacBook Pro 14 – M1
The Apple M1 chip gives the 14-inch MacBook Pro speed and power beyond belief. With up to 2.8x CPU performance. Up to 5x the graphics speed. Our most advanced Neural Engine for up to 11x faster machine learning. And up to 20 hours of battery life — the longest of any Mac ever. It’s our most popular pro notebook, taken to a whole new level.
